by Chris Stanley | Dec 8, 2020 | African American, Asian, Hispanic, Multicultural Marketing
Will multicultural skiers save the ski industry? The ski industry needs multicultural segment participation: Specifically three key audiences: U.S. Hispanics, African Americans and Asian Americans. U.S. Demographics are rapidly changing and diversity in sports...
by Chris Stanley | Sep 14, 2020 | Multicultural Marketing
Multicultural Audiences have been among the strongest audiences for entertainment as well as utilization of digital devices for those entertainment needs. But is the transition to connected devices and over the top devices (OTT) for multicultural audiences...
by Eduardo Reyes | Mar 20, 2020 | Arab American
RAMADAN TIPS FOR SAVVY MANAGERS Ramadan is a time of spiritual renewal. Muslims the world over observe this holy month through charity, fasting and feasting. One of the five pillars of Islam, Ramadan occurs the ninth month on the lunar calendar. The basics of...
by Chris Stanley | Mar 12, 2020 | African American
Marijuana / Cannabis Among the African American How does the Black Community View Legalized Marijuana The subject of cannabis and how African Americans view it isn’t straightforward. Throughout the course of the War on Drugs, people of color, specifically...
by Chris Stanley | Nov 27, 2019 | African American, Arab American, Asian, Hispanic, Multicultural Marketing, Native American
Multicultural Auto Marketing – Missed Opportunity? For the Automotive Industry Multicultural Marketing is key. As the demographics in the United States continue to shift, one category that has taken notice is that of the automotive world, but has it been...
