by Chris Stanley | Mar 12, 2020 | African American
Marijuana / Cannabis Among the African American How does the Black Community View Legalized Marijuana The subject of cannabis and how African Americans view it isn’t straightforward. Throughout the course of the War on Drugs, people of color, specifically...
by Chris Stanley | Nov 27, 2019 | African American, Arab American, Asian, Hispanic, Multicultural Marketing, Native American
Multicultural Auto Marketing – Missed Opportunity? For the Automotive Industry Multicultural Marketing is key. As the demographics in the United States continue to shift, one category that has taken notice is that of the automotive world, but has it been...
by Eduardo Reyes | Nov 27, 2019 | Multicultural Marketing
Who is the largest employer in the World? Who is the largest employer in the United States? Spoiler alert, it is the same organization. The U.S. military / Department of Defense has been the world’s largest employer consistently. A global organization that...
by Chris Stanley | Jun 7, 2019 | Multicultural Marketing
The Women’s World Cup 2019 in France, while played by women, is watched by a diverse audience. Soccer is a global game and has a broad appeal across gender, ethnicity, income, education and beyond. While nothing will trump the appeal of the World Cup, the...
by Chris Stanley | Mar 18, 2019 | Asian
Marketing to Filipinos Outpacing Hispanics, the Filipino market is one of the fastest growing ethnic populations in the U.S. In the world of multicultural marketing, agencies focus extensively on the Hispanic market. Whether in English or Spanish, this...
