Reach Multicultural: Latest Posts
Marketing to Filipinos
The Filipino market is one of the key Asian American multicultural segments. Whether marketing to Filipinos using English or Tagalog, in key states such as California, the Filipino audience is important.
African American Skiers – National Brotherhood of Skiers
The National Black Ski Summit organized by the National Brotherhood of Skiers brings together african american skiers from ski clubs throughout the U.S.
Black History Month
Carter G. Woodson hopes to raise awareness of African American’s contributions and conceived and announced Negro History Week in 1925.
Madam C.J. Walker
Madam C.J. Walker, who first started selling a hair grower at the turn of the 20th century, was the first American woman to become a self-made millionaire. Walker was born in 1867 as Sarah Breedlove on the same plantation where her parents had been enslaved before the Civil War.
5 Things You Should Know About Chinese New Year
Chinese New Year is celebrated by more than 20% of the world. It’s the most important holiday in China and to Chinese people all over. Here are 5 interesting facts that you probably didn’t know about Chinese New Year.
2019 Diversity Calendar
From month long celebrations such as Black History Month (February), Hispanic Heritage Month (September 15 -October 15), National American Indian Heritage Month (November) and Asian Pacific American Heritage Month (May) to more specific observances such as Dr. Martin Luther King Jr.’s Birthday (January 21) or the Lunar New Year (February 5), the U.S. calendar of observances is incredibly diverse.
Latest Posts
Marijuana / Cannabis Among the African American
How does the Black Community View Legalized Marijuana. The subject of cannabis and how African Americans view it isn’t straightforward. Throughout the course of the War on Drugs, people of color, specifically African Americans, have been unfairly targeted and singled out for their marijuana use.
Chinese New Year 2020: Year of the Rat
Multicultural & Diversity dates that are culturally relevant. From month long celebrations such as Black History Month (February), Hispanic Heritage Month (September 15 -October 15), National American Indian Heritage Month (November) and Asian Pacific American Heritage Month (May) to more specific observances such as Dr. Martin Luther King Jr.’s Birthday (January 21) or the Lunar New Year (February 5), the 2020 multicultural & diversity calendar is incredibly diverse.
2020 Multicultural & Diversity Calendar
Multicultural & Diversity dates that are culturally relevant. From month long celebrations such as Black History Month (February), Hispanic Heritage Month (September 15 -October 15), National American Indian Heritage Month (November) and Asian Pacific American Heritage Month (May) to more specific observances such as Dr. Martin Luther King Jr.’s Birthday (January 21) or the Lunar New Year (February 5), the 2020 multicultural & diversity calendar is incredibly diverse.
Multicultural Auto Marketing – Missed Opportunity?
For automotive brands, auto parts and service centers and especially the dealer associations, multicultural marketing is important to their success.Â