Reach Multicultural: Latest Posts
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There is no doubt that multicultural voters are important for political campaigns. Are they important to your campaign? Short answer: it depends.
There was a time when being black in America meant you were most likely descended from one or more enslaved Africans who had survived the trans-Atlantic slave trade. However, as the number of African and Caribbean blacks immigrating to the USA has increased, so have the chances that someone who identifies as black or African American is a first- or second-generation immigrant.
Despite significant improvements, African-Americans are still very underrepresented on college and university campuses.
The contribution of multicultural communities to international sport is incresingly important. In the craziness that is media, a joke regarding one community quickly upsets somebody and the response becomes news. A great example is that of Trevor Noah from The Daily Show chanting “Africa won the World Cup”