Reach Multicultural: Latest Posts

2019 Diversity Calendar

2019 Diversity Calendar

From month long celebrations such as Black History Month (February), Hispanic Heritage Month (September 15 -October 15), National American Indian Heritage Month (November) and Asian Pacific American Heritage Month (May) to more specific observances such as Dr. Martin Luther King Jr.’s Birthday (January 21) or the Lunar New Year (February 5), the U.S. calendar of observances is incredibly diverse.

The challenges of health providers to reach U.S. Hispanic

The challenges of health providers to reach U.S. Hispanic

In all parts of the world, equality is proclaimed, a word that denotes the similarity of rights for one group of people as for another. But if we talk about one of the greatest concerns that every human being can have in his life, such as health, perhaps this term does not fit properly to its definition, but why?

Diversity in government- Representative?

Diversity in government- Representative?

Diversity in the 2018 Elections – is the demographic of candidates changing to match that of the electorate?
In a representative government, legislators are elected to represent groups in their districts or states.  Regardless of party affiliation, governments in the U.S. and throughout the world have been overwhelmingly male dominated.  So while the obvious answer is NO, it is interesting to see how governments are changing.

Demographics of a community may change rapidly, but government representation changes much more slowly.  The 2018 midterm elections in the United States have seen a significant increase in the number of candidates (and winners) representing multicultural communities.

Multicultural Voter Resources

Multicultural Voter Resources

Getting multicultural voters from potential to influential.
When discussions about the impact of multicultural voters is raised, a key focus is the potential impact of Hispanic voters as well as African American voters on national elections. However, the multicultural voter potential for city and state elections is enormous and strategies should reach key multicultural voter segments in the community.   Asian American voters in states such as California can have a tremendous impact whereas Arab American voters can have a major impact in cities such as Los Angeles and Detroit as well as state elections in Michigan.

Indigenous Peoples Day

Indigenous Peoples Day

Indigenous Peoples Day is a holiday that celebrates the Indigenous peoples of America and commemorates their shared history and culture.


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Latest Posts

Soccer and US Hispanics

Soccer and US Hispanics

Of all the multicultural audiences in US, there is no segment that knows more about soccer than US Hispanics. Copa América 2019 is a key tournament that they follow.

Haitian Heritage Month

Haitian Heritage Month

Haitian Heritage Month is a nationally recognized month and an opportunity for individuals including Haitians and lovers of the the Haitian culture to celebrate the rich culture, distinctive art, delicious food and learn the traditions of Haiti and its people.

Expatriate votes count

Expatriate votes count

The Filipino market is one of the key Asian American multicultural segments. Whether marketing to Filipinos using English or Tagalog, in key states such as California, the Filipino audience is important.

Marketing to Filipinos

Marketing to Filipinos

The Filipino market is one of the key Asian American multicultural segments. Whether marketing to Filipinos using English or Tagalog, in key states such as California, the Filipino audience is important.


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